How ChatGPT, Perplexity, Gemini and other AI engines choose which brands to name — and how to get yours into the answer.
A practical guide to measuring whether ChatGPT, Perplexity, and Gemini name your brand: define category prompts, check by hand, read share of voice, then act.
Read → June 3, 2026A practical, scannable checklist of the signals that get your brand named in ChatGPT, Perplexity, Gemini and Google AI answers — and the quick action for…
Read → June 3, 2026Do LLMs use backlinks like Google? Not really. AI answer engines learn from text and weight brand mentions, often unlinked. Here is what that means for…
Read → June 3, 2026Generative Engine Optimization (GEO) is the practice of getting your brand into the answers AI engines write. Here is where the term came from and how…
Read → June 3, 2026AEO, GEO, and SEO explained plainly: what each one optimises, where they overlap, why they are complementary, and where unlinked brand mentions fit.
Read → June 3, 2026A practical 2026 guide to getting your brand named in ChatGPT: how it picks brands, how to audit where you appear, the levers that move mention…
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ChatGPT Brand Mentions